
A one-day practical workshop for small and medium businesses led by marketing strategist Jonny Ross, focusing on AI strategy for marketing.
Jonny Ross is running a one-day practical workshop on AI for marketing at the York campus on Tuesday 17 November, from 9.30am to 4.30pm. It's aimed at small and medium businesses, so it's more of a working day than a lecture — the whole thing is built around getting something you can actually use out of it rather than just listening to someone talk about the theory.
Ross comes to this as a Fractional CMO, marketing strategist and agency owner with more than 15 years of experience helping businesses grow. He runs practical AI-for-marketing workshops and training, including the AI Unleashed course he delivers with the British Library's business and IP Centre. He also founded Fleek Marketing, where he co-created the 90 Day Website Mastery course and book. He's a regular conference speaker, podcast host and LinkedIn content creator, and he's known for turning complex marketing and AI into something business owners and small teams can act on the next morning, with a specialism in practical AI and search visibility.
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That's the core of what he brings to the day: taking the high-level AI talk and making it something a small team can actually put to work. If you've been following the AI noise but aren't sure how it fits into your specific business, that's exactly the gap this is meant to fill. The session runs from 9.30am to 4.30pm on Tuesday 17 November at the York campus, and it's £395 per person, with discounts that may be available for York and North Yorkshire businesses.