In-store exhibition at A.P.C. Battersea Power Station launching the A.P.C. x Barbour 'Interaction' collection, which merges British heritage outerwear with Parisian minimalism.
A.P.C. and Barbour have teamed up for Interaction, a collaboration that brings together British heritage and Parisian minimalism. It's on display at the A.P.C. store in Battersea Power Station, and it's open from Friday 16 October through to Monday 16 November.
On the surface, it's a pairing of two very different legacies: Barbour, the household name for rugged British outerwear, and A.P.C., known for its understated, clean-lined French aesthetic. The collection re-imagines classic outerwear through contemporary design, with a focus on thoughtful details and everyday functionality. It's where Barbour's heritage meets A.P.C.'s stripped-back approach, and the result is a set of pieces designed to transcend seasons rather than fit into one.
Because it's an exhibition as much as a launch, you can see the collection in person at the store. If you're into the way a garment is put together, it's worth spending some time with the details—the cuts, the fabrics, and how the two styles have been blended. The whole thing is hosted inside the A.P.C. store at Battersea Power Station, so you'll find it right in the heart of the development.
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For the practicals: the exhibition runs from Friday 16 October until Monday 16 November, so you've got a good few weeks to get over there. You'll find it at the A.P.C. store inside Battersea Power Station, Circus Road West, Nine Elms, London, SW11 8DD. There was a special in-store preview from 5pm on 15 October, but the main run is what's open to everyone now.
