
Workshop that uses behavioural science to show why willpower is not the key to goal achievement and how to make practical, sustainable changes.
Beyond Willpower: The Science of Achieving Goals is a workshop running at the Reading Biscuit Factory on Saturday 21 November, starting at 10:00. It's a morning spent looking at the behavioural science behind how we actually get things done, rather than the usual advice you hear about just trying harder.
The whole thing starts by challenging a common assumption: that achieving your goals is simply a matter of being more disciplined or working harder. The workshop argues that willpower isn't the main driver of behaviour change, and spends the session exploring why that is. It looks at the gap between knowing what you need to do and actually doing it, and why small, practical changes tend to stick when big, ambitious fixes fall apart. If you've ever set a New Year's resolution only to see it vanish by February, that's exactly the kind of thing it gets into.
It's not just a talk, though. You'll be taking part in practical exercises throughout the morning, so you're doing the work rather than just listening to it. The aim is that you leave with a set of evidence-based tools for changing behaviour that you can actually use, rather than just a few new ideas to think about.
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Tickets are £65.71 and you can get them through Eventbrite. The workshop is at the Reading Biscuit Factory, 1a Broad Street, Reading, RG1 3EA, on Saturday 21 November from 10:00.