PBR Outlaw Days: Bulls, beer and family fun

Kansas City has spent the last three days leaning into its rodeo side. The PBR Outlaw Days Festival, a three-day stretch of professional bull riding, live music, BBQ and family activities, has been running across the city since Friday, and today wraps it all up.

The festival is built around the Kansas City Outlaws, one of only two professional bull riding teams in Missouri and a founding member of the league. This is their fourth consecutive home stand, and the whole weekend has been free to attend, with the festival activities taking place at KC L!ve in the Power & Light District before the main event moves inside the T-Mobile Center at 1407 Grand Blvd.

Each day followed a similar rhythm. Friday opened with Fanfest at 4:00 PM, DJ Lorna Kay on the music, giveaways and meet-and-greets, a rider signing and a chance to meet the bucking bulls, and line dancing with KC Boot Dancer before the T-Mobile Center doors opened at 6:45 PM for a 7:45 PM start. Saturday shifted everything up an hour, with Fanfest at 3:00 PM, a Kansas City Outlaws pep rally on the KC L!ve main stage at 5:00 PM and the main event starting at 6:45 PM. Today, Sunday, the festival opened early at 10:00 AM with Cowboy Church hosted by LeAnn Hart, followed by the usual meet-the-bulls and rider signing, with the T-Mobile Center doors opening at 12:45 PM and the event starting at 1:45 PM.

It is worth knowing who is behind the Outlaws. General Manager Jon Williams leads the team, owned by Phil Pulley, Lennie Foree and Ryland Kieffer, who also founded Bad Boy Mowers. The team is directed by J.W. Hart, the 2002 PBR World Finals winner known as "The Ironman," and 2008 PBR World Champion Guilherme Marchi. The 2026 roster is stacked with names that mean something in the sport: Marchi himself, 2024 World Champion and Rookie of the Year Cassio Dias, Koltin Hevalow, who finished fifth in the 2025 MVP race, plus Sandro Batista, Maikon Calixto, Eric Henrique Domingos, Heitor Santos Ferreira, Alison Trindade dos Santos and Pablo Soares.

Bad Boy Mowers and Tractors presents the festival, and the partner list runs long, from Outlaw Snax and Monster Energy to Wrangler, Ram Trucks, Bass Pro Shops, CBS, Horse Soldier Bourbon, Q39 KC BBQ and the US Border Patrol. Tickets are sold through KansasCityOutlaws.com, AXS.com, PBR.com and the T-Mobile Center box office, with three-day packages offering a 15% discount on select price levels.

If you are heading in for the final session, a few house rules are worth knowing. The T-Mobile Center is cash-free, so bring a debit or credit card and leave the bills at home. The bag policy is strict: nothing larger than 12 by 12 by 6 inches, and selfie sticks, tablets, outside food and drink, knives, weapons and chain-wallets are not allowed. And for T-Mobile members, showing a Magenta Pass or branding on your phone at the T-Mobile entrance can land you a random perk. It is a lot of detail for a Sunday afternoon, but that is the point of a festival like this: the build-up is half the fun.