The Branding Needs Work

If you're looking for a reliable mid-week laugh in Brighton, you might already know about The Branding Needs Work. This comedy night has been running for three years now, offering a crucial space for both seasoned pros and newer faces to test out new material or polish their existing sets. It’s the kind of show where the atmosphere is genuinely warm and friendly, which is exactly what you want when watching someone try out jokes for the first time. The concept is simple: a supportive environment where comedy evolves, making it a great spot to see the process unfold.

The show is a weekly fixture, running every Thursday evening at The Caxton Arms (36 North Gardens, BN1 3LB). The schedule for the start of 2026 is already set, running consistently from today, January 29th, through to April 23rd. If you’re planning a visit, the comedy starts at 7:30 p.m. and wraps up by 9:45 p.m. It’s a great length for a weeknight, and the atmosphere is known for being warm and friendly—ideal for watching comedians, both new and experienced, test their limits. They often feature strong local talent, including Simon Harriyott, who has previously been nominated for a Brighton Fringe Award.

When it comes to entry, the situation is a little mixed. The event is primarily known as a 'free comedy night,' and they certainly appreciate donations to support the acts. However, if you look online, you might see some conflicting information. While the free entry concept is widely advertised, some platforms list tickets for sale ranging from £5.00 to £10.00, and other official sources simply state the price is 'To Be Confirmed.' If you’re heading down to the Caxton Arms, just keep in mind that while the spirit of the night is free, there might be varying options depending on where you book, but the core offering remains a reliable, 18+ spot to catch developing comedy in the city.